What This Book is About
This book is a testament to the startup mindset. It goes over almost anything you could be wondering as a person looking to start a business and is chocked full of inspiring success stories from around the world.
Some Valuable Information
Without going too far into detail, this book contains a ton of important insight on topics such as growing your team and business, “hustling” or the mixture of doing and sharing, organizing a product launch, planning and promoting your business and much more. This may be a little too targeted at the single person startup market but has valuable insight that I feel can be applied to any business.
Who I Would Recommend It To
Anyone considering starting a business. There are a few books I have read that get into this much detail about starting a business, but I think this is the most general, where many others are targeted towards specific industries. I also recommend this for other branding professionals as it is good insight into the business building process and ways to grow with very little capital.